Website building is one of the checklist items for starting a business. Today, no business exists without a website, and of course, there are many businesses for which the website is the essence of their business activity. Regardless of how you look at it, a website is an essential tool for a business. With a website, you can build your brand image, conduct transactions, reach new audiences, and communicate with customers; things no business would want to give up. For this reason, we must not treat website building as just a checklist item. We must take website building seriously; the more thought and planning we invest, and the more we focus on execution quality, the more benefit we can derive from it.

Website building, in Jirono’s way

we try to summarize the entire concept behind website building in as few words as possible, it would be something like this – website building is a process that takes the entire business concept and places it on a web page that expresses the business’s branding character and helps promote business goals. To do this correctly, website building does not start with writing code lines or graphic designs, at least not with us. We first want to understand the core of the business and its needs. We want to know what your business offers and what sets you apart in the market. We want to understand the consumer problem you’re addressing and identify your ideal customer. We want to understand this to build a website interface in the right marketing language – the language suitable for the target audience you want to
reach.

When talking about website building, we can discuss different site goals, such as sites that only display information and sites that sell products. These are important questions, but all sites have one common goal: connecting the business’s objectives with the target audience. The question is, what are your business objectives – to strengthen the business image, offer services to customers, reach new audiences, maybe break into the international market, sell products and services? Our goal is to provide you with a website that will help you achieve these objectives, but only after we’ve solidified the entire concept and defined the site can we proceed.

The next step in the process is defining the user interface according to all the functions the site needs to fulfill. On this, we’ll layer the design that serves the product branding and uses the correct design language, from the font and color of the letters, through the images, to the site’s content. Every small detail is important and meaningful, and we pay attention to every detail.

Website building also requires a lot of technical knowledge and considerations for website promotion, already at the website building stages. If all stages are done correctly, you can enjoy a quality website that will help you promote your business objectives and help you express your competitive advantage against competitors, and maybe even become an advantage in itself. The Jirono Digital team, which combines the technical side and the marketing-conceptual side, will handle all aspects of website development.